ATHLETIC - CPM Moscow

THE FASHIONABLE THEME
ATHLETIC

Based on the materials of the trend bureau fashionsnoops.com

The next round of evolution in athleisure style: a modern casual wardrobe, where sporty functionality is organically combined with sophisticated elegance.

This concept reflects the merging of categories – the usual boundaries between athleisure, casual clothing and sports equipment are blurred.

In support of this trend, consumer research records a growing consumer interest in sports, an active lifestyle, and free time in nature. The color palette of this story is based on cool neutral shades that support the heroine in her dynamic, fast-paced life path.

COLORS

  • lavender gray
  • opal gray
  • canary yellow
  • young wheat
  • bit of blue
  • sprout green
  • lichen
  • seagrass
  • belgian block
  • dark slate

FABRICS & DETAILS

  • elastic nylon
  • soft tpu coating
  • wide elastic band
  • drawstrings
  • cut-out logo
  • hidden zipper
  • thermal taping
  • moisture protection

PRINTS & GRAPHICS

  • contrasting stripes
  • retro prints
  • thin strip

KEY MODELS

KNITWEAR

SKIRTS & TROUSERS

DRESSES

SHIRTS & TOPS

JACKETS

DENIM PRODUCTS

PANTSUITS

Trendy theme "SOFT POWER"
in collections of CPM participants

ALEXANDER BOGDANOV
CLOXY
CLOXY
LEA LEA
LEA LEA
LEA LEA
VILATTE
PIRS
VIRA PLOTNIKOVA
VIRA PLOTNIKOVA