The participants of the second season of the CPM My Country project were selected by CPM fashion director Alexander Radermacher: the young Krasnodar designer brands LUG Luiza Gasanova, RomaUvarovDesign and Aiza. A collective stand, where they presented new collections of the autumn-winter season 2018/19, located in Pavilion 72 next to the central entrance to the exhibition. The debut participation of designers in CPM was also supported by one of Russian market leaders in professional sartorial dummies – Royal Dress Forms.
A new round in the development of the exhibition platform in 2017 was a special project CPM My Country. International and Russian leaders of the organizing committee regularly visit various regions of Russia, as well as the capitals of large states, to get acquainted with the fashion market, successful and novice designers, production companies, journalists, stylists and bloggers. The new initiative aims not only to support, but to broaden the horizons of young designers of a fashion product – within four days within a collective stand – designers get an opportunity to get acquainted with a large number of buyers from different price and style segments of the market, present new collections to journalists and bloggers, and also exchange experience and information with colleagues.
