Venue: Hall 7.1
Seminars
Russian Fashion Retail Forum (RFRF) is a registered trade mark of IGEDO COMPANY, organizers of Collection Première Moscow (CPM) the leading specialized trade fair for all major sectors of fashion and accessories in Eastern Europe. RFRF was produced for the first time in February 2008 dedicated to the theme of Fashion Retail Store Concepts, both multi-brand and mono-brand formats. From the very beginning of RFRF the objective of this unique conference event is to increase market transparency on the Russian Fashion Market for all players involved in the local and foreign upstream-to-downstream fashion business as well as improving communication among industry with a focus on retail.
Seminar Program
Download the seminar program RFRF as PDF for 26/2/2019 and 27/2/2019.
Download the seminar program CPM BODY & BEACH as PDF for 25/2/2019 till 28/2/2019.
Download the CPM business program “Education in the fashion industry” as PDF for 28/2/2019.
Seminar Program 26/2/2019
- 10:30 - 13:00 • 26.02.2019 • Catwalk, Hall 2.3WGSN Buyers’Trend Briefing – Presentation Season A/W 2019/20
- 13:00 - 18:00 • 26.02.2019 • New RFRF Conference Area, Pavilion 7.1RFRF EXECUTIVE SESSION
- 13:00 - 13:20 • 26.02.2019 • 7.1Opening addressesBy Thomas Stenzel, CEO of OOO Messe Duesseldorf Moscow, Dr. Anna Lebsak-Kleimans, CEO of Fashion Consulting Group (FCG), Moscow and Olesya Orlova, CEO of PROfashion, Moscow
- 13:20 - 13:45 • 26.02.2019 • 7.1Presentation “Development of EU-28 clothing exports to Russia, projection on Year 2018/ Forecast on 2019, featuring main categories of Men’s Wear, Women’s Wear and Intimate Apparel”Speaker: Reinhard E. Doepfer, Managing Partner, ITMM, Stuttgart
- 13:45 - 14:45 • 26.02.2019 • 7.1Presentation “Getting closer to the clients: key trends and prospects of the Russian Fashion Market”Speaker: Dr. Anna Lebsak-Kleimans, CEO of Fashion Consulting Group (FCG)
- 14:45 - 15:00 • 26.02.2019 • 7.1Q&A session
- 15:00 - 18:00 • 26.02.2019 • 7.1RFRF SEMINAR-SEQUENCE, PART IPowered by FCG and Messe Dusseldorf Moscow (MDM)
- 15:00 - 16:00 • 26.02.2019 • 7.1Presentation “How Omni-Channel-Fashion Retail reshapes effective Strategies in Assortment Planning”Powered by FCG. Speaker: Galina Kravchenko, Head of Assortment Department of FCG
- 16:00 - 17:00 • 26.02.2019 • 7.1Seminar “Optimization of Apparel Sourcing by sub-contracting PTIVATE LABEL CLOTHING RANGES in Russia and abroad: Presentation of the best practice methodology of screening cost- and quality-competitive production countries, identifying, selecting, rating and certifying the best possible Russian, Central Asian and international sub-contracting manufacturers systematically”Seminar hosted by MDM, supported by TRIGON SELECT LTD. and FCG. Speakers: Geoffrey Willis and Dr. Claudio Martelli, Managing Partners of TRIGON SELECT LTD., London/UK and Zurich/CH
- 17:00 - 17:30 • 26.02.2019 • 7.1Seminar “Tips on effective e-mail marketing for fashion business: case study”Seminar powered by Fashion Consulting Group. Speaker: Julia Elyasberg, Head of Development of direct mailings platform, RetailRocket
- 17:30 - 18:00 • 26.02.2019 • 7.1Seminar “How to assess elementary information from the internet for developing your online fashion retail business?”Seminar powered by FCG. Speaker: Evgeny Antipov, Founder of “Smotry-Uchis”, the educational online platform for the fashion industry and retail
- 18:00 - 18:00 • 26.02.2019 • 7.1End of the first RFRF-Day
Seminar Program 27/2/2019
- 11:00 - 18:00 • 27.02.2019 • 7.1RFRF SEMINAR-SEQUENCE, PART IIPowered by FCG and PROfashion Media Group.
- 11:00 - 11:45 • 27.02.2019 • 7.1Seminar “How to increase sales in a fashion store – a never ending debate”Seminar powered by FCG. Speaker: Natalia Chinyonova, Senior Consultant for business technologies in fashion of FCG
- 11:45 - 12:30 • 27.02.2019 • 7.1Seminar “Fashion Trends Customization for the Season A/W 2019/20: how to profile international Fashion brands more successfully towards the final customer”Seminar powered by FCG. Speaker: Galina Kravchenko, Head of Assortment Department of FCG
- 12:30 - 13:00 • 27.02.2019 • 7.1Seminar “Automated inventory optimization in fashion retail: How to reduce cost of remnants?”Seminar powered by FCG. Speaker: Vasily Zakharov, Founder of Nextail
- 13:00 - 15:30 • 27.02.2019 • 7.1Sequence of three Seminars on the Professionalization of Fashion Store. “Retail Management Practice: How to strengthen the DNA of fashion retail stores”Powered by PROfashion Media Group
- 13:00 - 13:45 • 27.02.2019 • 7.1Seminar “How to educate and train sales attendants effectively to meet superior service-expectations of the clients?”Speaker: Alexey Plyasheshnikov, expert of PROfashion Consulting
- 13:45 - 14:30 • 27.02.2019 • 7.1Seminar “Product customizing – trend. Examples of customizing and how to make it yourself”Speaker: Stanislava Nazhmitdinova, expert of PROfashion Consulting; Astanda Chegia, PROfashion Consulting
- 14:30 - 15:30 • 27.02.2019 • 7.1Business-Game “Listening and Understanding your customer: important tips for clarifying what a client really wants and how the client should get presented the appropriate offer of outfits and matching accessories by efficiently trained sales attendants”Coach: Alexey Plyasheshnikov, expert of PROfashion Consulting
- 15:30 - 16:45 • 27.02.2019 • 7.1Panel Discussion “Examples from Reality of Government Support for the Russian Fashion Industry and a Review on Programs for small- and medium sized clothing factories”Powered by Russian Associaton of partcipants of the fashion industry (RAFI). Moderator: Olga Kamenskaya, Expert on Textile and Apparel Production at PROfashion
- 16:45 - 18:00 • 27.02.2019 • 7.1Panel Discussion “MODEST FASHION as a fast growing trend in the Russian Clothing Sector: Fact Finding, Development Prospects and Consumer Acceptance”Powered by PROfashion Media Group. Moderator: Dilarya Sadrieva, Co-Founder of modestrussia.com, Member of the MODEST FASHION COUNCIL, Analyst of the MODEST fashion industry in context with her research on the international fashion business
- 18:00 - 18:00 • 27.02.2019 • 7.1End of the second RFRF-Day
Seminar Program 28/2/2019
- 10:00 - 14:30 • 28.02.2019 • 7.1CPM business programEducation in the Fashion Industry, the Realities of the Digital Era. Moderator: Istomina Galina
- 10:00 - 10:30 • 28.02.2019 • 7.1Registration of the participants
- 10:30 - 11:00 • 28.02.2019 • 7.1New Competence WorldSkills-International - "Digital Fashion Designer"Speaker: Airat Sharafeev, Union Young Professionals (Worldskills Russia)
- 11:00 - 11:30 • 28.02.2019 • 7.1Young designers as a factor in the company's unique sales offer. Promotion of young talents on the example of international projects of the ArtFuture Design SchoolArtFuture Design School. Speaker: Lyubov Dzhikia – Fashion designer, Deputy director for international relations ArtFuture Design School
- 11:30 - 12:00 • 28.02.2019 • 7.1Individual path of the professional education in the ARTIZIA author’s schoolARTIZIA creative laboratory. Speaker: Maya Kuznetsova – Fashion designer, Ph.D. in art history, academician of the National Academy of the Fashion Industry, member of the Union of Designers of St. Petersburg, Head of the Costume Art School ARTIZIA
- 12:00 - 12:30 • 28.02.2019 • 7.1Digital technologies in the clothing design - reality and expectationsIvanovo State Polytechnic University. Speaker: Victor Kuzmichev – Doctor of Technical Sciences, Head of the Department of Garments Design, Ivanovo State Polytechnic University (Russia), Professor at Wuhan Textile University (China)
- 12:30 - 13:00 • 28.02.2019 • 7.1Business education as the main condition for the successful development of fashion companies of any level and formatCenter of Management and communications in the fashion industry HSE. Speaker: Anush Gasparyan – Ph.D., Professor, National Research University Higher School of Economics, Co-Founder of FCG, Director of the ModaHSE Center of Management and communications in the fashion industry
- 13:30 - 14:00 • 28.02.2019 • 7.1Innovative educational techniques for the retraining of fashion industry professionalsRussian State University named after A.N. Kosygin (Technology. Design. Art). Speaker: Irina Ledeneva – Director of the Institute of Additional Education, RSU named after Kosygin, Head of the International School of Footwear and Leather ASSOMAC, Ph.D., Professor of the Department of Leather Goods Design, Construction and Technology Russian State University named after A.N. Kosygin, (Technology. Design. Art)
- 14:00 - 14:30 • 28.02.2019 • 7.1High-quality content as the brand's main asset in the digital reality eraMultichannel platform Modny Magazin. Speaker: Denis Fomin – Co-Founder Multichannel b2b fashion-platform Modny Magazin